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Buckle Measures : 4.25 inches x 2.5 inches x .75 inches Type: Novelty Metal Belt Buckle Lighter will need to be filled by customer.

Though it might seem shocking that people believe a cigarette maker's claims of natural or organic cigarettes, research has found that people are still in the dark when it comes to whats inside their cigarettes, thanks in part to deceptive marketing

Pall Mall takes the plunge, producing easily the most avante garde ads of any cigarette maker

The companies also spent heavily on regular advertising by 1969, they were the largest product advertisers on television

They were first marketed as "America's luxury cigarette" and were mainly sold in hotels and resorts