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Some participants indicated that the presence of pictorials on both sides of the packs and the textual warnings appearing on the lid were disturbing: Participant: I would buy the red pack [referring to the branded package] because, for some reason, pictorials on both sides [referring to the plain package] disturbed me. Moderator: Are you disturbed because the pictorials are on both sides of the packs? Participant: Yes, I don't know why I felt uncomfortable Also, the (text) warning, is on the lid, because it is on the top [on the plain package]
The theme of this years WNTD is Get Ready for Plain Packaging and the World Health Organisation (WHO) is using the day to urge governments around the world to enact regulations to enforce the measure
Dr Martin was more hopeful store closure orders could be effective in impacting the market, but said other states with those powers had already seen the black market move online in a bid to circumvent those restrictions
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